The Ugly Truth About Which Clinical Trials Get Funded—and Why the Best Interventions Never Will

Running a clinical trial costs millions. So most are funded by big pharma or medtech companies—because they hold the patents and profit from the results.

That’s not a bad thing. Profit drives innovation. And drug trials are essential.

But here's the problem:

Some of the most effective interventions will never be properly studied.

Not because they don’t work

But because no one can make money from them.

After all, you can’t patent a good night’s sleep, more fiber, regular cardio, or less stress.

So even if they’re powerful... they’re ignored.

We’re left in the dark.

No Randomized Clinical Trials = no “evidence” = no clear guidance.

That’s a huge problem (especially for us, ApoE4 carriers).

Because lifestyle changes like exercise, sleep, nutrition, and stress management may be our strongest tools.

Yet they’re underfunded. Under-studied. And overlooked.

This is where The Phoenix Community steps in: filling the research gaps no one else will.

We’re building a massive, decentralized clinical study for lifestyle interventions that will never get funded otherwise.

Here’s how:

✅ Structured experimentation: Members follow targeted interventions guided by genetics, lifestyle, and health data

✅ Real-world Monthly check-ins: We capture both objective markers (blood tests, wearables, cognition) and subjective feedback (mood, sleep, energy)

✅ Community scale: More members = more patterns, less noise, stronger insights

Is it as controlled as a randomized clinical trial? No.

But what we trade in robustness, we gain in scale, diversity, and real-world relevance

Our mission is to bring scientific clarity to interventions ignored because they can’t be monetized.

This is a massive blind spot in the research world.

And it’s time we fixed it.

That’s why this mission is central to The Phoenix.

If that mission resonates with you: